We Finally Have a Score for AI Search. Here’s Why That Changes Everything.
For the past two years, here's what "checking your AI visibility" looked like at every marketing agency in America, including mine.Open…
Don’t Fire Google Yet
Smart business owners are making a mistake right now, and it starts with something true.The true part: search is moving to AI. More people…
The Truth About “AI SEO” From Someone Who Sells SEO
I'm going to say something that could cost me money.A lot of agencies right now are selling “AI SEO” packages that are just old…
What Is Generative Engine Optimization (GEO)?
Generative Engine Optimization, or GEO, is the practice of making your business visible in answers generated by AI tools like ChatGPT,…
How to Get Your Business Recommended by ChatGPT
More customers than ever are starting their search for local services by asking ChatGPT. If AI tools aren’t mentioning your…
Stock Photos Are Killing Your Marketing. Here’s the Data to Prove It
We Tested Real Photos Against Stock Photos. The Results Weren’t Even Close. We ran a test for a client last year. Same ad. Same copy. Same…
Your Google Business Profile Is Your New Homepage. Here’s How to Treat It Like One
Most Customers See Your Google Profile Before Your Website. Is Yours Ready? Here’s something most business owners don’t realize: your…
How NJ Home Services, Medical, and Professional Service Businesses Get Found in AI Search and Beyond in 2026
Getting found in 2026 is not a single-channel problem. It never really was. But the gap between businesses that show up everywhere their…
Follow the Eyeballs: The Only Marketing Strategy That’s Survived 15 Years
I started Eighty6 because I thought something was fundamentally unfair.Small businesses — the painting contractors, the title companies,…
Google’s March 2026 Update Is Penalizing AI Content. Here’s What to Do Instead
Google Just Made AI-Written Content a Liability. Here’s What Smart Businesses Are Doing Instead. Google’s March 2026 core update is the…
How AI Search Is Changing the Way Customers Find Small Businesses
Google Isn’t the Only Search Engine Anymore. Here’s What That Means for Your Business. People are searching differently in 2026. Instead…
Digital Marketing for Home Services, Medical, Hospitality, and Professional Service Businesses in New Jersey
Most digital marketing agencies in New Jersey offer the same three services: a website, some SEO, and Google Ads. If that is all your…